Contact Click4Causes for event and ticket information.
Get up to speed on Social Media for Fundraising
Tuesday, March 30, 2010 at 9:00 AM (GMT)
Milton Keynes, United Kingdom
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Event Details
Click4Causes have a half day seminar held at the Enterprise Hub at the Open University, Milton Keynes where you can make new contacts and get new ideas for promoting you to a wider audience.
YOU WILL LEARN
- Social networking is critical to getting your message to a new audience?
- How to build more engagement from customers, stakeholders with Social Media
- Why and how to use video within your online marketing
- Google give causes $10,000 per month grant for AdWords, a component of your social plan
- How to create sustainable revenue streams from people that are not your supporters
THE SPEAKERS
“Ian McKendrick is a genius at combining traditional marketing techniques with the latest social networking developments and helping businesses produce strategic marketing plans that really work. He is a thought-leader at the forefront of SEO techniques and is transforming the Social networking SEO market place” Dain Internet Marketing
“Ian gave us a passionate presentation, packed to the brim with everything I needed to get going. As an IT Director myself, his delivery was non condescending, and was a lesson in itself on how I should be communicating technology to my board.” - speakingup.org
Click4Causes mission is to help fundraisers benefit from the cultural changes engendered by new technologies in marketing and change the communication to their stakeholders through the entire marketing approach, in order to provide sustainable revenue and volunteer resources.
Paul Sage from Click4Causes will discuss why it is vital to embed video and audio into your social media.
Paul will also overview how Google provides Charties $10,000 per month to help promote your organisation online.
Simon Parslow
Simon Parslow is a visionary entrepreneur. Not content with the status quo of the retail sector he has used influences from a variety of business models and created an e-tail mash up which looks set to raise a few eyebrows in 2009. He wishes to educate fundraisers of all shapes and sizes that they too can benefit from a shift in consumer buying habits. The ever changing cycle of money in circulation means that to survive fundraisers must be aware of the opportunities that exist and be willing to embrace new technology and what it can bring.
www.eSay-uk.com
Paul Sage
“I want to welcome fundraisers of all sizes of organisation to our half day event at the Open University. I believe that the information will be of real value in these challenging times for charities, with income dropping because of a low return on capital investments and lower donations”
TESTIMONIALS
"This is a great introduction to what is 'out there' in the world of social media. It was useful to focus on a few sites such as Twitter. I came away feeling inspired to get out there and spread the word about what we do" - Taryn Third; Motor Neurone Disease Association
"Very informative, friendly atmosphere, excellent speakers; good networking opportunity" - Sarah Austin; Willow Foundation
"An excellent seminar and useful networking event - Thank you for inviting me" - Wendy Spence; Abbey Business Banking
"Even for a novice like me on social networking, I have learned a lot and it would be beneficial for all fundraisers" - Jane Marriott; Autism Concern
For an overview of our last event please visit Ian Mckendrick's article, and more testimonials and success from attendees at Paul Sage's Blog
AGENDA
- Arrival from 9am - Registration and Coffee
- 9.15am - Introduction and Welcome
- 9.30am - Ian McKendrick - Social Media Introduction
- 10.15am - Paul Sage- Use of video and audio with social media
- 10.45am - Break for coffee and networking
- 11am - Paul Sage - Google Adwords and Grants
- 11.40am - Simon Parslow - Monetising the social network for your cause
- 12am close
- Afternoon event starts at 12.30pm till 4.30pm
Delegates attending Ian Mckendrick - "Janet and John Networking Training" following this event at the same location are welcome to enjoy lunch. The Afternoon event is as follows
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Janet & John This half day training course will demystify social networking and explains in plain English exactly what you need to do to set up and implement a social networking strategy with the minimum amount of fuss. By the end of the course you will understand which components are necessary for you to begin building a successful social network. You will be able to design, build and implement a successful social networking strategy that will surround yourself and your organisation with people wanting to support both you, and your causes. - BUFFET LUNCH AND REFRESHMENTS INCLUDED - This course also includes practical hints, tips and observations taken from a selection of fundraisers and charities. We'll also explore how these organisations are using social networking applications, and examine the techniques they use to successfully promote their causes. |
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Let me take you by the hand and lead you through the world of social media marketing!
- You have heard of twitter, facebook and other social media.
- You know that other people are using these channels to get more funding and raise awareness.
- You know you need to do it - because two out of three internet users use blogs & social media to research organisation before giving donations and support, if you aren’t talking to them, your competitors are.
- You have no idea how, or don’t have the time or inclination to get started.
This "Janet and John" course is the answer!
You will get a step by step, hand holding guide into how it all works.
You will be able to get started immediately and either do it yourself or use one of our managed services to do it for you
You will learn how to make this activity really pay for itself in terms of increased donations,awareness and support.
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Ian McKendrick has a rare combination of skills. With over 30 years as an IT strategist, advising blue chip companies on how to use technology to enhance their marketing, Ian was ideally placed to spot the revolution that was happening and to stay ahead of the game.
In this fast paced arena Ian has identified exactly how to make social media work for all sizes of business and combined with superb presentation skills enables even the most technophobic business owner to take advantage of its power.
Don’t get left behind! Let Ian guide you by the hand and help you to harness this amazing medium to drive new business to your door, and surround yourself with people who want you, your products and services.
TESTIMONIALS:
“Ian McKendrick is a genius at combining traditional marketing techniques with the latest social networking developments and helping businesses produce strategic marketing plans that really work. He is a thought-leader at the forefront of SEO techniques and is transforming the Social Networking SEO market place” Dain Internet Marketing
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“Ian’s KillerSEOSuperBlogs, and the way he explains how to use Social Networking as a really effective marketing tool have transformed the way I attract new clients and do business – all without spending much money. SSW Associates
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“I was fortunate enough to attend one of Ian’s seminars and it was a real pleasure to hear him speak. He imparted his expert knowledge in a clear, concise way, simplifying some of the trickier concepts with great empathy. His humour was spot on for the audience and his slides a ‘case study’ in how support the message but really animate it with personality and passion. I’m really looking forward to hearing Ian again.“ Brindis
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“Ian came up to do a fantastic seminar on social media marketing in Kidderminster last week, and the feedback I’ve had from attendees has been superb. A superbly energetic and passionate speaker, it was one of those times where you could have easily sat through it again ’cause it was so good! Highly recommended, catch Ian talking whenever/wherever you can….” The Voiceover Artist
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“I had to just drop you a line before I start to plough through my emails to thank you for your good, clear and honest presentation yesterday evening – even I understood the benefits of ‘cyber networking’. I’m going to get straight on to it. My teenage sons will be so impressed next time they’re home from Uni that their technophobe mother is joining to twitter and network online. I may even ask their help to start a facebook entry too!” Ash Tree House Interiors
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“Like Jane before me Lyn’s comments about Ian are spot on! I found the evening fascinating. Ian very effectively linked up on-line business networks liked LinkedIn, blogging and social network sites like Twitter. I’ve learnt they all depend on one another. Thank you for an inspiring presentation Ian and for your willingness to help me with the on-line profile of my business.” The Utility Warehouse
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"Thanks once again for your incredible insight when we met at the talk you gave at 1 Alfred Place last Tuesday. It was superb and true to form, my website received double the hits the day after your talk as I implemented some of your tips!" Manse & Garret Property Search
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When
Where
The Michael Young Building
Walton Drive
MK76AA Milton Keynes
United Kingdom
Other Maps:
Via Michelin | GoogleHosted By
Click4Causes
Click4causes is dedicated to helping fundraisers (Charities, Social Enterprise, Governmental and NGO’s, Not For Profit and business’ helping fundraising organisations) understand how to benefit from new and traditional marketing techniques and technologies, in order to Increase Donations/ Revenue.
Click4Causes runs events educating fundraisers on Social Media, Pay per Click, Search Engine Optimisation, Website development, measured marketing, database marketing, offline traditional print and digital print.
Click4Causes has developed a toolkit for fundraisers to access new marketing technology at a preferential rate for good causes.
Click4Causes manages the licence for cause management for the esay-uk.com social marketplace which ‘monetises’ the social network. esay-uk.com is a unique way for causes to widen their reach to new donors who are satisfied customers and brand champions for products they buy.
“I want to welcome fundraisers of all sizes of organisation to our half day event at the Open University. I believe that the information will be of real value in these challenging times for charities, with income dropping because of a low return on capital investments and lower donations”
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Contact Click4Causes for event and ticket information.